The type of personal information we collect

We currently collect and process the following information:

• Personal identifiers, contacts and characteristics (for example, name and contact details)
• Non-personal information which may include your aggregated usage information and technical information transmitted by your device, including certain software and hardware information (e.g. the type of browser and operating system your device uses, language preference, access time, etc.) in order to enhance the functionality of our site. We may also collect information on your activity on the site (e.g. pages viewed, online browsing, clicks, actions, etc.).

HOW WE USE COOKIES

To learn more about how we use these and your choices in relation to these tracking technologies, please refer to our Cookie Policy.

How we get the personal information and why we have it

Most of the personal information we process is provided to us directly by you for one of the following reasons:

• Communicating with you – sending you notices regarding our services, providing you with technical information and responding to any customer service issue you may have;
• To communicate with you and to keep you informed of our latest updates and services;
• To market our websites and products;
• Conducting statistical and analytical purposes, intended to improve the Site.

We use the information that you have given us in order to:

• Hosting and operating our Site;
• Providing you with our services, including providing a personalised display of our Site;
• Storing and processing such information on our behalf;
• Serving you with advertisements and assist us in evaluating the success of our advertising campaigns and help us retarget any of our users;
• Providing you with marketing offers and promotional materials related to our Site and services;
• Performing research, technical diagnostics or analytics.

We may share this information with our trusted third party providers, who may be located in different jurisdictions across the world.

Under the General Data Protection Regulation (GDPR), the lawful bases we rely on for processing this information are:

(a) Your consent. You are able to remove your consent at any time. You can do this by contacting dataprotection@madebyanimo.com

(b) We have a vital interest.

(c) We have a legitimate interest.

Your data protection rights

Under data protection law, you have rights including:
Your right of access - You have the right to ask us for copies of your personal information.
Your right to rectification - You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
Your right to erasure - You have the right to ask us to erase your personal information in certain circumstances.
Your right to restriction of processing - You have the right to ask us to restrict the processing of your personal information in certain circumstances.
Your right to object to processing - You have the right to object to the processing of your personal information in certain circumstances.
Your right to data portability - You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.
You may be required to pay a charge to cover administration costs. If you make a request, we aim to answer your request within one month, but in certain circumstances this can take up to two months.

Please contact us at dataprotection@madebyanimo.com if you wish to make a request.

How to complain

If you have any concerns about our use of your personal information, you can make a complaint to us at dataprotection@madebyanimo.com

You can also complain to the ICO if you are unhappy with how we have used your data.

The ICO’s address:         
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Helpline number: 0303 123 1113
ICO website: www.ico.org.uk