Key to the success of this event was Chris’ ability to engage attendees and motivate them to adopt a more focussed attitude towards self-development. And so, our first port of call was to set the tone of the event with a compelling theme…and so READY TO RISE was born.
Next, not only did we help Chris structure and write his keynote address, but we also produced and co-ordinated all the live visuals for his presentation – complete with animation, sound and SFX.
We also produced three short films as part of the presentation. Each film was also deliberately created to drive home an important component of Chris’ strategy, whilst maintaining pace and energy throughout a long keynote address.
There’s No Place Like Hilton. The first film reinforced all the existing positive sentiments of being part of the Hilton family, with the promise of exciting new developments.
Rise to the Challenge & Reap the Reward. The second film communicated the importance of personal ambition and self-development, and how such qualities would be rewarded by Hilton Worldwide.
A World of OpportunitY. The final film served as one last hurrah – in other words, a fast-paced, feel-good piece underpinning all the exciting opportunities that lay ahead.
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